ERC announces a new recruiting initiative. ERC, one of the top international BPO providers of customer experience solutions, becomes the first BPO in the Dominican Republic to use WhatsApp as a recruiting tool.

ERC’s business WhatsApp account will allow candidates to apply via the app, be guided to take a quick online assessment, sign up for an open house event, or even communicate with a member from the recruitment team. This innovative approach allows this two-way communication to happen anywhere, anytime, at the candidate’s convenience  

More than two billion people in over 180 countries use WhatsApp to stay in touch with friends and family. This free service allows ERC a simple, secure, reliable approach to communication with prospective job candidates in the Dominican Republic.

ERC social media campaigns related to how to apply via WhatsApp will be pushed out to market job seekers, along with other initiatives to promote brand awareness, showcase company culture and educate on all ERC benefits.  

“At ERC, we are passionate about our people and connecting with them from the very beginning of the hiring process, which starts with recruitment. WhatsApp gives us an innovative approach to connect with qualified candidates,” said Yennelly Baez Delgado, Director of Talent Management in the Dominican Republic. “This gives ERC talent the most personalized and attentive experiences while giving potential new hires valuable interactions from the palm of their hands.”

WhatsApp started as an alternative to SMS and the product now supports a variety of ways to communicate in different mediums. ERC’s recruiting team intends to capitalize on the popularity of this communication tool in the Dominican Republic.

About ERC Global

ERC Global is an agile, technology-driven company that provides business process outsourcing (BPO) services for Fortune 500 companies. ERC Global leverages the latest innovations in technology while providing extraordinary workforce resources to deliver unparalleled end-to end customer experience solutions, making it a top performer for its clients. ERC Global is a contact center leader, with operating sites in the Dominican Republic, South Africa, Kenya, and the Philippines.

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